Customers see their furniture before they order it
Ideal Concept Design is a custom furniture workshop: kitchens, walk-in wardrobes, living rooms, bedrooms, bathrooms and commercial furniture, with design, production and installation by its own team. The website needed to look premium and bring in qualified quote requests.
Implemented features
- 3D configurator: the customer chooses the furniture type, dimensions and finishes, and the 3D model updates in real time (rotate, zoom, indicative price estimate)
- A catalog of services by room: kitchens, wardrobes, living room, bedroom, bathroom, commercial furniture
- Indicative prices for each category, so visitors know the starting budget
- Pages for materials, the work process and a project portfolio
- The configuration is sent directly for a quote with a reference number, or downloaded as an image
- A quote request form on every service
- Blog and FAQ
- A GDPR-compliant cookie consent banner, with separate options for statistics and marketing
SEO
- A dedicated page for every service (“custom kitchens”, “custom wardrobes” and so on), targeting the words customers search for
- A clear URL structure and optimized titles and meta descriptions
- Content about prices and the process, with FAQs marked up with FAQPage structured data
- Optimized images and fast loading on mobile
Technologies used
- Laravel, PHP 8.2
- Vite, JavaScript, WebGL for 3D rendering in the browser
- MySQL, LiteSpeed server
- Git for version control
The result
A website that sells before the first conversation: customers arrive with a clear idea and a budget, and the workshop receives better quote requests.
